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OUR READERS RESPOND
Spiritually minded, but culturally engaged: Sojourners subscribers respond. They actively make buying decisions that reflect environmental and social values. They're engaged—giving both time and money to political and social advocacy groups. Best of all, they tell other people what they're buying and doing to make the world a better place.
SOJOURNERS is an ecumenical and progressive organization reaching hundreds of thousands of well-educated and culturally engaged readers through our Web site, Sojo.net; Sojourners magazine, an influential national voice exploring the crossroads of faith and politics; and online e-newsletters.
Reach the progressive faith community here on a broader and deeper scale than you can anywhere else.
ADVERTISING CATEGORIES
Books and Study resources
Education
Advocacy and Mission organizations
Fair Trade
Environmental Organizations
Socially Responsible Investing
Media
Travel
Job announcements and volunteer postings
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Circulation
Sojourners Magazine
Subscribers:
39,000
Newstands:
4,000
Conferences:
5,000
Distribution:
48,000
Subs + Pass Along:
~120,000
SojoMail
Subscribers:
200,000
Sojo.net monthly statistics
Average sessions:
320,000
Average page views:
1.7 million
Daily Verse and Voice
Subscribers:
20,000
Daily Digest
Subscribers
20,000
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Demographics
Responsive Readers:
Responded to direct mail: Take social/politicsal action based on information they received in one of our online publications.
68%
Purchased a product/service because
of an ad in Sojourners magazine
51%
Purchased a product or service
because of an ad in SojoMail e-zine
42%
Sojourners Reader Profile:
Male
46%
Female
54%
Aged between 35 and 50 years old
65%
Conscious Consumers
Think of themselves as progressive/liberal
70%
Have recycled products in the last year
96%
Are interested in socially responsible investing
92%
Expressed a willingness to pay more for a product if it is fairly traded
86%
Participated in environmental groups/causes in the last year
52%
Educated Professionals
Hold a graduate degree (doctorate &
master’s)
53%
Work in a professional field (includes
business, lawyers, government workers,
etc.)
58%
Clergy or church staff
16%
Affluent Advocates
Make $60,000 to more than $500,000 a
year in combined household income
50%
Have $300,000 to $1,000,000
in total assets
25%
Financially support an advocacy group
71%
Wrote to their representative or senator
last year
77%
Cultural Connoisseurs:
Bought 6 to 100 or more books in the
past year
83%
Have traveled internationally in the last 3 years
51%
Have watched public broadcasting television in the last year
90%
Have listened to public/listener-supported radio in the last year
92%
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Sojourners Magazine
(winner: 2004 and 2003 Folio Award, for Best Religious/Spiritual Magazine)
Published since 1971.
Monthly Rates
Open 3X 6X
9X
11X
4-Color
Full Page
$2,055
$1,845
$1,595
$1,395
1,195
2/3 Page
$1,675
$1,500
$1,340
$1,175
$1,005
1/2 Page
$1,285
$1,155
$1,025
$900
$770
1/3 Page
$915
$825
$730
$640
$550
1/6 Page
$540
$485
$430
$375
$325
Covers (inside or back)
$2,365
$2125
$1,895
$1655
$1415
Marketplace
1/9 Page, 4 color
$300
$270
$240
$210
$180
Classifieds Per Word (17 word min.)
$2.00
$2.70
$1.60
$1.40
$1.20
Inserts: Call for Pricing.
Subscriber List Rental: Call for pricing.
SojoMail
Sojourners' fastest growing product, SojoMail has doubled its opt-in subscribers every year since 2001!
Weekly Rates
Open
4X
8X
Graphic Ads
$525
$445
$365
Premium Slot #1 Graphic Ad
$795
$675
$555
Premium Slot #2-3 Graphic Ad
$695
$590
$485
Horizontal Banner (bottom of newsletter)
$395
$335
$275
Text Link
Up to 35 words hyperlinked to your URL.
$155
$130
$110
Daily Digest
Sojourners summary of each day's top news stories.
Per Week Rates
Open
4X
8X
Graphic Ad
$500
$450
$400
Text Link
$155
$130
$110
Exclusive Ad
$795
$675
$555
Daily Verse and Voice
Daily Scripture readings and compelling quotes. Go to subscribers' inboxes daily.
Per Week Rates
Open
4X
8X
Graphic Ad
$500
$450
$400
Text Link
$155
$130
$110
Exclusive Ad
$795
$675
$555
Sojo.net
Sojourners' award-winning Web site is the gateway to Sojourners products and services.
Per thousand impressions (minimum of 40K)
Open
100K
200K
Banner*
$12
$10
$8
*We accept vertical banners in two sizes (120x300 and 120x500 pixels).
Homepage sponsorships are available on a monthly basis . Call for pricing.
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Discounts
Frequency discounts indicated above must be stated with initial insertion and be completed within a 12-month (12-issue) cycle.